About Dooder Digital, AI advisory for mid-market operators
About Dooder Digital
Enterprise technology judgment,built for mid-market operating teams.
Dooder Digital is a practitioner-founded AI advisory for mid-market operators and PE-backed companies. Senior-led. Fixed-price. Measurable outcomes.
What we've learned
Adoption is harder than automation
Most AI failures are not technical. They are organizational. We treat adoption as part of every engagement, not an afterthought.
A 90-day live system beats a 12-month roadmap
We bias toward getting something into production, measuring it, and improving from there.
The workflow is specific to your business
We do not sell generic AI tools. Every system we build fits your stack, your data, and your team. That is why it runs after we leave.
Who we are
Dooder Digital was founded by a technology executive with 20+ years building inside Fortune 500 consumer and retail companies. He has spent two decades in the operating rooms where large organizations make real technology decisions: what to build, what to buy, what to kill, and how to get a team to actually use something new.
Those years taught him two things. First, most AI and automation projects fail because of people and process, not software. Second, mid-market operators rarely have access to someone who has sat inside a real enterprise and made these calls at scale.
Dooder exists to close that gap. Every engagement is led by a senior practitioner, not staffed to a junior team. Clients get the same quality of judgment that Fortune 500 operators rely on, scoped to what a mid-market operator actually needs.
Founder
Peter Schliesmann
Founder & CEO
- 20+ years building technology inside Fortune 500 companies
Work with us
The first step is the AI Value Creation Audit. We map your operations, score your readiness, and tell you which workflow is worth automating first.
Curious what sets us apart? See why clients choose Dooder.